A little understanding goes a long way.

Start with a practical question

ETVendor is a growing directory of Chinese brands and merchants selling on Amazon. We organize information around products, the problems they address and the conditions that matter when choosing. The catalog can grow across categories, from the desk to the kitchen and beyond.

Make room for the details

A brand, a seller, a product model and its variants are different things. We keep those distinctions visible and connect recommendations to specific evidence, applicable models and limitations.

A directory, built carefully

We value useful context over the size of a list. New entries are reviewed before publication. When something is uncertain, we say so; when something changes, the related conclusions need another look.